Victoria’s Secret separated from LBrands and needed an updated look with their branding incorporated into Tivian’s product offerings.
Designed a visual style for VS&Co after conducting brand research. Pitched a proposal for an updated style to the client, and after hearty approval, delivered a library of several videos, documents, and infographics about healthcare and other benefits for employees.
Also, created a design brief and a library of branded digital assets to maintain visual consistency for all future VS&Co projects handled by the company.
Victoria's Secret was happy to get a library with an updated look that featured their brand presence and renewed their subscription for the company product.